(Hu)man vs. Machine – The Best of Everything

Quite rightly, much recognition is given to our esteemed traditional craftsmen; we admire their artistry, their care, and the age-old skills that have been passed down through generations. For many it’s not a job, it’s a calling.

And in the bespoke joinery business, there’s an expectation that every aspect of a high-end commission will be hand-made by craftsmen – that’s what the client is paying for after all, isn’t it? Well actually, no.

We’d argue that the client is paying for the realisation of their vision, made with the finest materials and perfectly fitted to their home (with minimum disruption). And while entirely hand-made furniture is one way to achieve that end, it’s far from efficient. Traditional cabinet-making is remarkable, but it’s time-consuming and subject to human error, which makes it expensive.

We believe that true value comes from a marriage of traditional skills with precision machinery. Many cabinetmakers would love to shorten the process, to improve accuracy and efficiency and ensure they can offer a precise cost to customers at the start of a project while still delivering an outstanding job at the end of it.

“The machinery we use is linked directly to our design team’s CAD application, meaning they can create a design while simultaneously programming a machine for production”

We set out to do that from the beginning, investing heavily in the best possible equipment. Our workshop is packed with a formidable array of precision CNC machinery that’s guided by the CAD drawings created by our designers. In fact the machinery we use is linked directly to our design team’s CAD application, meaning they can create a design while simultaneously programming a machine for production.

This process gives us huge flexibility to produce unique and visionary designs that would be too time consuming and costly to make the traditional way while facilitating efficient production and quality assurance. Our team of cabinetmakers still assemble every piece of furniture by hand using traditional methods, and each piece is checked for quality by hand and eye before leaving the workshop. And the best result for the client? Installation times slashed.

Clients, architects and interior designers demand imagination, quality, flexibility and speed from modern furniture makers; our response has been to integrate new precision technologies with the craft of traditional methods.

It’s the best of both worlds.